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CONSUMER PRODUCTS

Foremost of Mr. Prayudh’s many ‘first-in-Thailand’ projects was bringing Nescafé instant coffee from Switzerland to Thailand. He convinced Thais, who were staunch tea lovers then, to start drinking instant coffee and persuaded the farming community to take up the bean cultivation. His endeavour of introducing and nurturing coffee culture has earned him the sobriquets of ‘coffee king of Thailand' and ‘Mr. Nescafé'.

PM Group’s consumer products operations in Thailand include Krispy Kreme, Nescafé, Coffee Gallery, Pierre Hermé Paris and Japan’s most famous, original noodle soup - Kyushu Jangara Ramen and P80 Natural Essence.

P80 NATURAL ESSENCE

Natural Extract Concentrate, 100% Natural For Boosting Natural Wellness, Manufactured and marketed by PM 80 LTD. (Natural Bev Co., Ltd)

Chinese people believe that longan fruit is a divine gift from the heaven. In Chinese, ‘longan’ literally means ‘Dragon Eye’. Longan is named so because when the fruit is shelled it resembles the eyeball of a dragon and its black seed shows through the translucent flesh like a pupil/iris. Longan is a highly nutritious fruit with several health benefits and is prized for its delicious sweet taste.

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